13 July 2016

Gender in Advertisements


This ad is for men (in case you didn't read the fine print). It alludes to sports and winning (gamechangers). The model is in a sports arena to help move the motif. The colors are dark and masculine (black, brown, blue). Gender exists in this ad.

This ad is for women. It is pink and red. It features a woman and talks about periods. I would assume this woman is at home rather than out and about, due to her attire and furniture in the room. Gender exists in this ad as well.

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